Concert Reports

The World’s Largest Music Products & Instruments Trade Show – the 111th NAMM SHOW – Opened January 24-27 with the Inauguration of the Anaheim Convention Center Grand Plaza

Preceded by NAMM Media Preview Day on January 23, offered sneak previews at the most innovative musical instruments & tech products to debut in 2013. Musicians Tom Dumont (No Doubt), Dave Mustaine (Megadeth), Elizabeth Pitcairn (performing on “The Red Violin”) and others attended

All Photos: Ray Soto/Central Coast Rocks 

THE NAMM SHOW - The National Association of Music Merchants (NAMM), opened its world-famous trade-only show and featured four days of live performances, music demos, workshops and celebrity sightings. The NAMM SHOW highlights the newest cutting-edge instruments and technologies available from the global music market. Nearly 5,000 unique brands presented from over 90 countries are the core of this event that gets 95,000 attendees over four days. The show is not open to the public.

GRAND PLAZA Inauguration - The Anaheim Convention Center has opened the 100,000 square-foot Grand Plaza, an outdoor event space and meeting campus with expansive walkways, dramatic water features and a pedestrian esplanade. Many live performances rocked the plaza throughout the show.

NAMM MEDIA PREVIEW DAY - An intimate invitation-only event one day before The NAMM SHOW opened for media who wanted an exclusive preview of the instruments and technologies generating the most buzz leading into the event.

MEDIA PREVIEW DAY EXHIBITING COMPANIES

Exhibiting companies participating in Media Preview Day included:  

Dean Guitars- Dave Mustaine Signature VMNT Diadem double neck guitar

GJ² Guitars - Zora line of guitars

Peavey Electronics Corporation – Vypyr II Series Amplifier

Fargen Amplification – John Lennon Guitar Amplifiers and effects pedals

Loog Guitars – New Line of three-string guitar kits

Taylor Guitars -

Drum Workshop – Collector’s Series concrete snare drum

Verne Q. Powell Flutes, Inc. and Sonaré Brass – Powell Sonare PS-750 piccolo and Sonare Brass TRB-802 trumpet

Wittner – Finetune-pegs

Hohner Inc. – UKESB, the first Ukulele to feature USB connectivity

Yamaha Corporation of America – 125th Anniversary, new MX49 and MX61 synthesizers

IK Multimedia Production -

TC Electronic and TC-Helicon – TC Electronic TonePrint Editor, TC-Helion VoiceLive Touch 2, TC Electronic Ditto Looper

inMusic Brands -

ddrum – Reflex Series Drum Kit

Porter & Davies – BC2, BC2rm and Gigster patented tactile drum monitoring system

Dubreq – Stylophone - S2 British analogue synth

nu desine - AlphaSphere

Muse Research – MuseBox and Receptor VIP

Ultimate Ears – Vocal Reference Monitor

Also exhibiting in the App & Gaming Pavilion were:

WhoTune, Jammit, Chromatik, Agile, Keynote Star, Ac-cetera, and Music Instrument Digital Interface (MIDI).

NAMM Media Day Events :

Drum Workshop  presentation from Rich Redmond, the drumming powerhouse behind Grammy-nominated mega-star Jason Aldean.

ddrum presentation from Barry Kerch, the drummer from Shinedown.

TC Helicon performance from Sameer Gadhia from Young the Giant.

Dubreq presentation from managing director Ben Jarvis and performance from Analogue Suicide.

Peavey Electronics Corporation performance from Alex Skolnick of Testament.

GJ² Guitars presentation from GJ² co-founder Grover Jackson and performance from No Doubt guitarist Tom Dumont.

Dean Guitars presentation from GRAMMY-nominated metal guitarist Dave Mustaine of Megadeth.

NAMM welcome with Joe Lamond, NAMM President and CEO and Bernie Williams, Latin-GRAMMY-nominated jazz guitarist, music education advocate and former N.Y. Yankee.

Chromatik presentation from co-founder and CEO Matt Sandler and performance with DJ Skeet, producer for Katy Perry, Chris Brown, and one of the key members of Shwayze.

Agile performance from Malina Moye.

Wittner performance from American violin virtuoso Elizabeth Pitcairn playing the famous red violin, a red Mendelssohn Stradivarius.

Muse Electronics presentation from Bryan Lanser, Vice President of Business Development and performance from Milburn & Vigoda.

About NAMM The National Association of Music Merchants (NAMM) is the not-for-profit association with a mission to strengthen the $16.3 billion music products industry and promote the pleasures and benefits of making music. NAMM's activities and programs are designed to promote music making to people of all ages. NAMM is comprised of approximately 8,500 Member companies located in more than 94 countries. For more information about NAMM or the proven benefits of making music, interested parties can visit www.namm.org, call 800-767-NAMM (6266) or follow the organization on Facebook, Twitter and YouTube.  

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